Since the 2016 US presidential elections, politics and its place on
Facebook have been a big thorn in the side of the platform. After
multiple attempts to be transparent and restore its image, the company
is now thinking of reducing the place of politics on users' news feed.
At
the same time, recommendations from groups dedicated to social and
political issues could be completely removed from the network.
social, announces Mark Zuckerberg.
Yet another change for Facebook?
Facebook has always lived to the rhythm of political life, American and
international.
We remember, ten years ago now, the role played by the platform during
the Arab Spring. But, since 2016, Brexit and the election of Donald
Trump to the White House, it is above all at the rate of controversies
that Facebook is living.
Mark Zuckerberg intends to put an end to
this link between the platform and political life. During the
presentation of the group's quarterly results, the founder of Facebook
revealed his outlook for the coming year. 'People only want politics and
combat
[activist] take too much space in their experience, ”he said,
without specifying the limits of what characterizes the political
Facebook of Facebook, one might say, social.
Its goal, however,
is to 'discourage divisive conversations' and create a 'positive'
experience for users. So 2021 should be the year to 'invent ways to
create economic opportunity, build communities and help people just have
fun' according to Mark Zuckerberg.
read also: Facebook launches action against Apple for abuse of dominance, Tim Cook hits back
The end of the recommendations of 'militant' groups
During his
speech, Mark Zuckerberg explained that Facebook had, in 2019, deleted
more than a million 'political' groups violating its rules of use. He
now wants to no longer encourage users to join militant groups, even if
they do not violate Facebook rules.
“From now on, we plan to keep civic or political groups out of the recommendations (…). To be clear, it's a continuity
of the work we have done recently to bring down
pressure
and discourage conversations and communities that divide, ”said Mark
Zuckerberg, recalling that political groups would not be banned, but
simply excluded from the recommendations.
In the same way, he explained that the social network was thinking
modify
the news feed so that it puts less emphasis on political issues. “We
are still working on the best way to do this,” he said, without giving
further details.
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